--- title: "Democrats: the EDP new brand identity" date: 2024-12-08T03:24:30+01:00 canonical_url: "https://democrats.eu/news/democrats-the-edp-new-brand-identity/" section: News --- News # Democrats: the EDP new brand identity ![](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27378%27%20style%3D%27background%3Atransparent%27%2F%3E)![](https://democrats.gumlet.io/images/new-logo16-9.png?width=400&height=378&mode=crop&crop=focalpoint&fp-x=50&fp-y=50) ## Adoption of the new logo As part of the renewal of our party's image, we have worked to design a **new version of the EDP logo**. The new logo proposal was prepared by our group of experts and approved by the Presidency and the Congress in Brussels on 6 december 2024. This new logo clearly communicates who we are, what we stand for and our role in shaping the future of Europe. This logo is more than just a symbol: **it is a powerful visual message**, rich in meaning and references to **our founding values.** https://youtu.be/5LIMTxUUrz4## The name: Clarity and identity ![](https://democrats.eu/wp-content/uploads/2024/12/image-e1733651869731-1024x778.png)Working sketches of the new logoAt the heart of the new logo is the name [**'Democrats'**](https://democrats.eu), a key element of our political identity. In Europe, in the United States, around the world. Direct, clear and universal, the name reflects **our commitment to an inclusive**, **modern and forward-looking** democracy. It is a unifying word that **speaks to all European citizens** and recalls the importance of a **centrist force capable of driving change.** ## The colour orange: Energy and centrism The dominant colour of the new logo is a **vibrant orange**, which is linked to energy, innovation and openness. Orange has historically been associated with **political centrism**, positioned midway between socialist red, representing a commitment to social justice and equality, and liberal yellow, synonymous with individual freedom, progress and economic development. This choice perfectly embodies who we are as a political force: we seek **balance and dialogue**, always ready to find solutions to Europe’s challenges. It calls for inclusiveness and openness: it conveys empathy and proximity. ![](https://democrats.eu/wp-content/uploads/2024/12/Immagine-08-12-24-11.00-1024x500.jpeg)Working sketches of the new colour palette## The 12 stars: A tribute to European values ![Working sketches of the new logo](https://democrats.eu/wp-content/uploads/2024/12/image-1-e1733656804482-1024x181.png)Working sketches of the new logoA distinctive element of the logo is the presence of the **12 stars**, positioned to symbolically evoke the circle of the European Union symbol. The number 12 represents perfection, completeness and harmony. They surround the main design, suggesting inclusion, unity and protection. They pay tribute to the principles of freedom, democracy and fundamental rights at the heart of the **European project**. ## A symbol of the future and confidence The new logo is not only a renewed visual identity, but also a **statement of intent**. It clearly expresses who we are and what we want to build: a united, strong and inclusive Europe. Where the role of democrats, European democrats, will be increasingly central. **This logo will accompany our work** to promote a progressive, people-centred political agenda capable of tackling global challenges with ambition and vision. ![Democrats: the EDP new brand identity](https://democrats.eu/wp-content/uploads/2024/12/16-9-1024x576.png) ## Related news ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/usa-blue-wave-2026-midterm.png?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Europe & the World](https://democrats.eu/topics/foreign-policy-and-security/)[Sovereignty](https://democrats.eu/topics/sovereignty/) 04 11 2026 [US midterms: a lesson for Europe, says Gozi ](https://democrats.eu/news/us-midterms-a-lesson-for-europe-gozi/)[Read more](https://democrats.eu/news/us-midterms-a-lesson-for-europe-gozi/) ![together.eu Leadership Academy](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![together.eu Leadership Academy](https://democrats.gumlet.io/images/joachim-streit.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Culture & Education](https://democrats.eu/topics/cultures/)[Europe & the World](https://democrats.eu/topics/foreign-policy-and-security/)[Freie Wähler](https://democrats.eu/parties/freie-wahler/) 02 11 2026 [Joachim Streit welcomes Commission move towards a “political Erasmus” with Canada ](https://democrats.eu/news/joachim-streit-political-erasmus-with-canada/)[Read more](https://democrats.eu/news/joachim-streit-political-erasmus-with-canada/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/gozi-in-usa-new-york-october-2026.jpeg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Europe & the World](https://democrats.eu/topics/foreign-policy-and-security/) 02 11 2026 [Sandro Gozi in the United States to strengthen transatlantic ties ahead of the midterms ](https://democrats.eu/news/sandro-gozi-united-states-transatlantic-ties-midterms/)[Read more](https://democrats.eu/news/sandro-gozi-united-states-transatlantic-ties-midterms/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/family-picture-athens-2026.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Δημοκράτες – Προοδευτικό Κέντρο](https://democrats.eu/parties/demokrates-progressive-centre/) 31 10 2026 [From Athens to the World: European Democrats Rally to Defend Democracy ](https://democrats.eu/news/from-athens-to-the-world-european-democrats-rally-to-defend-democracy/)[Read more](https://democrats.eu/news/from-athens-to-the-world-european-democrats-rally-to-defend-democracy/) ![People celebrate the victory of the Student List at parliamentary election after Aleksandar Vucic conceded defeat, at Slavija Square in Belgrade, Serbia, October 26, 2026. REUTERS/Marko Djurica](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![People celebrate the victory of the Student List at parliamentary election after Aleksandar Vucic conceded defeat, at Slavija Square in Belgrade, Serbia, October 26, 2026. REUTERS/Marko Djurica](https://democrats.gumlet.io/images/student-list-victory-serbia.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Democracy](https://democrats.eu/topics/a-democratic-europe/) 29 10 2026 [Gozi: Europe must stand with Serbia’s students ](https://democrats.eu/news/gozi-europe-must-stand-with-serbias-students/)[Read more](https://democrats.eu/news/gozi-europe-must-stand-with-serbias-students/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/gozi-vucic.png?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Democracy](https://democrats.eu/topics/a-democratic-europe/) 26 10 2026 [From Belgrade to Victory: The EDP’s Fight for Democracy in Serbia ](https://democrats.eu/news/from-belgrade-to-victory-the-edps-fight-for-democracy-in-serbia/)[Read more](https://democrats.eu/news/from-belgrade-to-victory-the-edps-fight-for-democracy-in-serbia/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/athens-congress-bayrou.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50) 25 10 2026 [François Bayrou in Athens: “If we want to build for the people, we must build with the people” ](https://democrats.eu/news/fran%C3%A7ois-bayrou-in-athens-if-we-want-to-build-for-the-people-we-must-build-with-the-people/)[Read more](https://democrats.eu/news/fran%C3%A7ois-bayrou-in-athens-if-we-want-to-build-for-the-people-we-must-build-with-the-people/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/Vucic_Serbia.jpeg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Democracy](https://democrats.eu/topics/a-democratic-europe/)[Future of Europe](https://democrats.eu/topics/future-of-europe/) 25 10 2026 [Serbia: tonight Belgrade is closer to Brussels ](https://democrats.eu/news/serbia-tonight-belgrade-is-closer-to-brussels/)[Read more](https://democrats.eu/news/serbia-tonight-belgrade-is-closer-to-brussels/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/athens-congress-final-photo-24-october.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Spazio Pubblico](https://democrats.eu/parties/spazio-pubblico/)[Junts per Catalunya](https://democrats.eu/parties/junts-per-catalunya/) 25 10 2026 [Europe's Democrats Speak: 18 Voices, One Shared Future ](https://democrats.eu/news/europes-democrats-speak-18-voices-one-shared-future/)[Read more](https://democrats.eu/news/europes-democrats-speak-18-voices-one-shared-future/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/koceku.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Democracy](https://democrats.eu/topics/a-democratic-europe/) 24 10 2026 [Marjana Koçeku at the EDP Congress: “Albania’s European future belongs to its people” ](https://democrats.eu/news/marjana-ko%C3%A7eku-at-the-edp-congress-albanias-european-future-belongs-to-its-people/)[Read more](https://democrats.eu/news/marjana-ko%C3%A7eku-at-the-edp-congress-albanias-european-future-belongs-to-its-people/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/imamoglu-athens.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50)[Democracy](https://democrats.eu/topics/a-democratic-europe/) 24 10 2026 [İmamoğlu to European Democrats: “To defend democracy in Türkiye is to defend Europe’s democracy” ](https://democrats.eu/news/i%CC%87mamo%C4%9Flu-to-european-democrats-to-defend-democracy-in-t%C3%BCrkiye-is-to-defend-europes-democracy/)[Read more](https://democrats.eu/news/i%CC%87mamo%C4%9Flu-to-european-democrats-to-defend-democracy-in-t%C3%BCrkiye-is-to-defend-europes-democracy/) ![Democrats: the EDP new brand identity](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27400%27%20height%3D%27411%27%20style%3D%27background%3Atransparent%27%2F%3E)![Democrats: the EDP new brand identity](https://democrats.gumlet.io/images/7cb710c1-c8b4-413c-9cf4-86fc1afd115e.jpg?width=400&height=411&mode=crop&crop=focalpoint&fp-x=50&fp-y=50) 24 10 2026 [“The time to unite democrats is now”: Gozi closes the EDP Congress in Athens ](https://democrats.eu/news/the-time-to-unite-democrats-is-now-gozi-closes-the-edp-congress-in-athens/)[Read more](https://democrats.eu/news/the-time-to-unite-democrats-is-now-gozi-closes-the-edp-congress-in-athens/) ## Sign up for our newsletter Get all the latest information straight to your inbox